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BuzzScan leaderboard: who rewrote their site to say more, and who rewrote it to sound bigger

Each month BuzzScan compares every vendor's site with the scan a month before. A vendor is listed only when it rewrote its own copy on the same pages and its score moved by at least 0.05 substance or 0.5 buzzwords per 100 words. A big move from a small edit is checked before it is published. Substance runs from 0 to 1; buzz is buzzwords per 100 words of copy. Scores describe website copy, not the product.

BuzzScan: Buzz map and ranking · Leaderboard · Market read · How BuzzScan works

October 2026

30 Sep 2026 to 31 Oct 2026: 171 vendors compared, 166 changed their copy, moves of at least 0.05 substance or 0.50 buzzwords per 100 words.

Most improved

The substance score went up: the copy now says more.

  1. Brava: substance 0.13 → 0.88 (+0.76). Why: more concrete copy, explains how it works, names what it covers
  2. Spharaka: substance 0.19 → 0.71 (+0.52). Why: names what it covers, explains how it works, more concrete copy
  3. AquilaI: substance 0.14 → 0.64 (+0.49). Why: explains how it works, names what it covers, more concrete copy
  4. Shuffle: substance 0.15 → 0.59 (+0.44). Why: names what it covers, names integrations, explains how it works
  5. RAD Security: substance 0.49 → 0.76 (+0.28). Why: names integrations, explains how it works, more concrete copy
  6. StrikeReady: substance 0.42 → 0.68 (+0.26). Why: explains how it works, backs its numbers
  7. ThreatDefence: substance 0.24 → 0.47 (+0.23). Why: names what it covers, explains how it works
  8. Culminate: substance 0.64 → 0.84 (+0.20). Why: says what people approve, explains how it works, names integrations
  9. Cotool: substance 0.65 → 0.84 (+0.19). Why: names integrations, more concrete copy
  10. Command Zero: substance 0.61 → 0.79 (+0.19). Why: names integrations, more concrete copy
  11. Ontinue: substance 0.67 → 0.80 (+0.13). Why: says what people approve, backs its numbers, names integrations
  12. Sirp: substance 0.67 → 0.78 (+0.11). Why: names integrations
  13. ReliaQuest: substance 0.64 → 0.73 (+0.09). Why: says what people approve
  14. D3 Security: substance 0.72 → 0.80 (+0.08). Why: names integrations
  15. SOC Prime: substance 0.75 → 0.83 (+0.08)
  16. SOCNova: substance 0.77 → 0.84 (+0.07). Why: names integrations
  17. Rilian: substance 0.57 → 0.64 (+0.07). Why: names integrations
  18. Detections AI: substance 0.73 → 0.80 (+0.07). Why: says what people approve
  19. Method Security: substance 0.58 → 0.64 (+0.06). Why: backs its numbers
  20. Legion Security: substance 0.61 → 0.66 (+0.06). Why: names what it covers
  21. Cylerian: substance 0.68 → 0.73 (+0.05). Why: names integrations
  22. EXTRAHOP: substance 0.60 → 0.65 (+0.05). Why: backs its numbers

Slipped

The substance score went down: the copy now says less.

  1. Kindo: substance 0.77 → 0.67 (−0.10). Why: names integrations
  2. Fortinet: substance 0.68 → 0.60 (−0.08). Why: explains how it works
  3. Tier4 AI: substance 0.70 → 0.64 (−0.06). Why: explains how it works
  4. 7AI: substance 0.74 → 0.69 (−0.05). Why: names integrations

Cut the most buzz

Buzzwords per 100 words went down.

  1. Spharaka: buzz 15.38 → 4.59 per 100 words (−10.79)
  2. AquilaI: buzz 9.52 → 2.90 per 100 words (−6.62)
  3. RAD Security: buzz 10.81 → 4.59 per 100 words (−6.22)
  4. StrikeReady: buzz 5.32 → 2.56 per 100 words (−2.76). Dropped: ai-powered, security analyst, ai-driven
  5. Cotool: buzz 2.97 → 0.87 per 100 words (−2.10). Dropped: ai agents, entire security, security stack
  6. ThreatDefence: buzz 4.55 → 2.74 per 100 words (−1.81)
  7. Sharelock: buzz 5.24 → 3.53 per 100 words (−1.71). Dropped: risk-based, ai-driven, stop threats
  8. ReliaQuest: buzz 5.20 → 3.74 per 100 words (−1.46). Dropped: using ai, ai-driven, security operations platform
  9. Sirp: buzz 4.63 → 3.76 per 100 words (−0.87). Dropped: autonomous, autonomous soc, autonomous security
  10. Secure.com: buzz 2.25 → 1.40 per 100 words (−0.85). Dropped: audit-ready, cyber defense, real-time
  11. Tuskira: buzz 3.10 → 2.47 per 100 words (−0.63). Dropped: agentic secops platform, real-time, ai-driven
  12. Kindo: buzz 3.07 → 2.47 per 100 words (−0.60). Dropped: ai-driven, ai-native, autonomous
  13. Ontinue: buzz 3.12 → 2.53 per 100 words (−0.59). Dropped: ai-powered, cyber defense, response times
  14. SOCNova: buzz 1.84 → 1.26 per 100 words (−0.58). Dropped: next-generation, ai-driven, business impact

Added buzz

Buzzwords per 100 words went up.

  1. Tier4 AI: buzz 3.76 → 5.67 per 100 words (+1.91). Added: full coverage, fully managed, ai-powered
  2. Culminate: buzz 2.11 → 3.27 per 100 words (+1.16). Added: security analyst, named a leader, autonomous
  3. Shuffle: buzz 0.00 → 0.99 per 100 words (+0.99). Added: pre-built, security platform, ai agents
  4. Anomali: buzz 3.69 → 4.45 per 100 words (+0.76). Added: ai agents, at machine speed, machine speed
  5. Fortinet: buzz 1.95 → 2.71 per 100 words (+0.76). Added: ai-native, detect threats
  6. Legion Security: buzz 1.88 → 2.55 per 100 words (+0.67). Added: agentic, agentic security, use cases
  7. Brava: buzz 0.00 → 0.64 per 100 words (+0.64). Added: detection coverage, plain english, security operations platform
  8. CrowdStrike: buzz 3.42 → 3.99 per 100 words (+0.57). Added: agentic, ai-powered, real-time
  9. Sekoia: buzz 3.96 → 4.52 per 100 words (+0.56). Added: autonomous, autonomous soc, autonomous soc platform
  10. Method Security: buzz 1.06 → 1.61 per 100 words (+0.55). Added: autonomous, autonomous agents
  11. Tines: buzz 1.71 → 2.24 per 100 words (+0.53). Added: real-world, ai agents, ai agent
  12. Tenex AI: buzz 3.23 → 3.74 per 100 words (+0.51). Added: agentic, ai-native, agentic ai

Earlier monthly editions: September 2026, August 2026, July 2026, June 2026, May 2026, April 2026, March 2026, February 2026, January 2026, December 2025, November 2025.

The BuzzScan server computes each edition; the site shows it as received. How BuzzScan works